Lacon Terra is a premium Greek agricultural brand proudly rooted in Laconia, the legendary land of Sparta and represents the highest expression of Greek agricultural tradition, with products that deliver not only exceptional flavor, but the nutritional and therapeutic richness that modern food has forgotten.
From Laconia (Λακωνία), the historic region in southern Greece that was home to Sparta, known for its fertile land, disciplined culture, and powerful legacy.
Latin for “soil” or “earth”, terra speaks to origin, authenticity, growth and a deep connection to the land and life itself.
Nestled in southeastern Peloponnese and cradled by the Taygetos and Parnon mountain ranges, Laconia benefits from a unique blend of fertile river valleys, Mediterranean climate, and centuries of agricultural tradition.
The Evrotas Valley, in particular, is rich in citrus and olive groves, making the region the largest orange producer in the Peloponnese.
The Peloponnese region, including Laconia, accounts for a staggering 65% of Greece’s olive oil production—one of the world’s finest.
Nationally, 80% of Greek olive oil is extra virgin, a higher benchmark than Spain or Italy.
Laconia accounts for roughly 33% to 50% of the country's Kalamon olive production.
"Lacon Terra was born from a vision to connect my homeland with my home of choice.
Inspired by the flavors and traditions of Sparta, I wanted to share the pure, authentic products I grew up with — bringing the richness of my roots to the place I now call home.”
Get to know the people behind Lacon Terra — a dedicated team working together to bring the finest flavors of Laconia to the world.
A law graduate with a Master's in Maritime Law and a member of the New York Bar (voluntarily inactive), John chose to follow his true passion — food. Raised in a farming family in Laconia, Greece, he spent much of his childhood in the olive groves and orange orchards, learning firsthand the art of cultivation and harvest. After years in the U.S. restaurant industry, John founded Lacon Terra to bring the authentic, premium olive oil and olives he grew up with to the American market., filling a gap for premium Greek products that match the quality he remembers from home.
A law graduate who recently relocated to the U.S., Sophia brings a strong foundation in business ethics and client relations, shaped by years of experience in the international shipping industry. Having worked with a diverse global clientele, she excels in building meaningful, lasting partnerships. She bridges the gap between the product and the customer, sharing the story and quality behind every harvest. With exceptional communication skills and a passion for Greek gastronomy, she leads Lacon Terra’s sales efforts — connecting premium quality with those who value authenticity.
